When it comes to marketing a business, one channel that tends to be overlooked is SMS marketing. Text messages are becoming an increasingly popular means of communication in the digital marketing world. Consumers are constantly on their phones, so it's no wonder SMS marketing is … [Read more...]
8 Tips for Tracking and Measuring Your Influencer Marketing Campaigns
Influencer marketing is a popular marketing strategy. On average, companies make back more than five dollars for every dollar they spend on influencer marketing. If the products you are selling visually appeal to the younger demographic, then the chances of success are even … [Read more...]
Why is it a good idea to invest in an email database?
In order to better understand your customers and the market, you need to have a large database that can be later analyzed for insights and personalization. But when you start building a database, you will mainly have two options, either to build it or buy it. And since the market … [Read more...]
3 Common Reasons New Businesses Have Financial Difficulties
When you start a new business, one of the skills you need to learn very quickly – and ideally a skill you will already have – is money management. Get this right, and even the lean times at the start of your business adventure will be possible to get through. Get it wrong and … [Read more...]
How to Make Your Roofing Company Grow Fast
If you've just opened a new roofing business, there is a lot to do to ensure the company gets the needed clients, and at the same time, it's capable of handling customer requests. You might have already planned how to carry out the operations, which region to target, and have the … [Read more...]
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