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Business Partner Magazine

Tips and advice for entrepreneurs, start-ups and SMEs

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What Can You Do With An Education In Marketing

September 29, 2023 by BPM Team

Two White Printer Papers Near Macbook on Brown Surface

The importance of marketing in today's quick-changing and ever-evolving business world cannot be emphasized enough. It helps businesses adapt to changing market conditions in a business environment so they are able to respond to changing consumer tastes and new trends while … [Read more...]

Why Your Marketing Strategy Isn’t Resonating: Top 6 Pitfalls

September 27, 2023 by BPM Team

Business people analyze the graph of the company's performance to create profits and growth, Business analysis and strategy concept.

The importance of a successful marketing strategy in today's fast-paced corporate environment cannot be overstated. The intense competition across industries and finite customer attention spans are just two of the contributing factors. This reinforces the role of a marketing … [Read more...]

Messenger Marketing: Revolutionizing Brand Engagement in the Digital Age

September 22, 2023 by BPM Team

Hand of businessman using smartphone for email with notification alert, Online communication concept.

In today's digital landscape, marked by the omnipresence of social media and instant messaging apps, messenger marketing has emerged as an indispensable channel for brands seeking to connect with their audiences. The widespread adoption of messaging apps such as WhatsApp, … [Read more...]

5 Biggest Marketing Mistakes to Avoid in 2023

September 22, 2023 by BPM Team

Mobile marketing concept design.

While there are many different aspects that contribute to the overall success of your business, most people will agree that marketing is the biggest determining factor. Your marketing should evolve with the ever changing market and your consumers behaviors and preferences, and be … [Read more...]

Unlocking the Potential of Experiential Marketing in London’s Dynamic Landscape

September 20, 2023 by BPM Team

Group of young entrepreneurs analyzing mind map aper board while working

Experiential marketing is not just another buzzword; it’s a revolution in how companies connect with their audience. Yet, despite the increasing popularity of this method, not everyone is aware of what it involves or how it can be beneficial.  For businesses in London … [Read more...]

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