Over the past few years, social media has grown significantly and become essential for business marketing purposes. Marketing via social media has changed the way we have to think about marketing strategy as it is no longer a one-way conversation. Customers and businesses now … [Read more...]
3 Reasons Why Your Built-For-Success Marketing Campaign Failed
So, you’ve carefully designed your marketing campaign with a clear goal in mind. You spend a lot of time polishing the process and each element. Of course, you’ve got high expectations. Any day now, your built-for-success marketing campaign will drive a positive ROI. Did you … [Read more...]
How Can Marketing Automation Supercharge Your Loyalty Program?
An eCommerce company that has improved customer loyalty can maintain more than 70 percent of its overall customers. This is based on the Online Customer Trends 2019’ data presented. On the other hand, some eCommerce brands experience difficulties. This is because more or … [Read more...]
10 Tips for Making the Most of Your Next Industry Exhibition
Displaying at an industry exhibition is one of the best ways to market your company. It raises awareness of your brand, as well as presenting an opportunity to meet potential clients, partners, and investors. But it’s not enough to just turn up to an event, cross your fingers, … [Read more...]
Boost Your Business Reach with Explainer Videos
As a business owner, you would put your best foot forward to develop perfect products and service packages. But even with cautious efforts, they may fail unless you market them well. According to Wyzowl State of Video Marketing Survey 2020, 92% of marketing professionals … [Read more...]
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