Confidence and trust are two of the most important things that make a brand more profitable. When people trust a brand, they will choose it over its competitors. Most of the time, people choose brands that they are already familiar with. Using a brand for so many times would … [Read more...]
Getting Started With Packaging Design For Your Small Business
Standing out and being seen against the competition. Leaving a positive first impression. Being remembered well after the purchase was made. These are just 3 of the many many problems that retailers of all shapes and sizes face - both online and offline. And … [Read more...]
3 Reasons Why Your Company History is One of the Best Marketing Tools
Celebrating your company heritage by utilising the history of your business is a unique way to promote and build your brand. By showing potential customers how far you have come, your clients are made aware of the strong, historic foundations that your business has been built on. … [Read more...]
How to Use Instagram TV for Business
As the most popular photo-sharing social media platform on the planet, there's no denying that Instagram wants in on video. From Instagram Live to Instagram Stories, the social media platform (that now has over 1 billion users) offers businesses many different ways of streaming … [Read more...]
Does Product Packaging Contribute To A Product’s Success?
‘Packaging can be theatre; it can create a story.’ With these words, Steve Jobs perfectly encapsulated the impact of packaging on a product’s success. Product packaging isn’t an element you can overlook. It’s an extension of your product and brand and thereby, needs to be more … [Read more...]
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