Black Friday is the major shopping festival in the US, Canada, and various other parts of the world. Apart from being the major holiday before Christmas, Black Friday is also regarded as the starting of the shopping festival that continues until the New Year. Infographic by … [Read more...]
How to Scale a Social Selling Program
As your B2B business enters a sustained growth phase, it presents you with incredible opportunities to use your resources to reach an expanded pool of customers. You’re in a better position to deliver your value proposition to buyers and decision-makers who were previously … [Read more...]
Lead Nurturing: The What, Why and How
If your goal is to truly excel in sales – be the best salesperson that you can be or put together the most effective sales team – you have to get to the heart of the craft. What drives sales? Why would people buy from you, and not from your competition? Why do they stay despite … [Read more...]
6 Costly Lead Management Mistakes Derailing Your Sales Efforts
How the lead management process is handled influences how sales are made — or even if they are made. An established process should not only increase the company’s bottom line but also produce the most appropriate solutions for a customer’s needs. Without effective lead … [Read more...]
How To Track And Validate Website Sales Leads By Marketing Channel
This article contains affiliate links. For more info, see disclosure. One of the best parts of online marketing is the level of information available to you. You can tell when most people visit your website down to the precise minute of the day. You can tell which keywords … [Read more...]
