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Business Partner Magazine

Tips and advice for entrepreneurs, start-ups and SMEs

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6 Tactics for Account-Based Marketing You Need to Try Out in 2021

April 29, 2021 by BPM Team

Marketing strategy concept

Let’s imagine a world where you don’t waste time trying to sell products to disinterested customers. One minute and you will get a real and valuable client that is ready to buy everything you offer. Furthermore, this user will return to you, and you can make a great deal of … [Read more...]

14 Expert Tips on How to Design the Perfect Email Template

March 16, 2021 by Kevin Adams

Man wearing black suit holding a black pen

People these days get so many emails, and it's tough to read them all. In fact, the average person receives 121 emails a day!  However, email remains one of the best ways to stay in touch and provide information to a lot of people, so you may be wondering how you can … [Read more...]

Why is it a good idea to invest in an email database?

February 18, 2021 by BPM Team

email marketing concept

In order to better understand your customers and the market, you need to have a large database that can be later analyzed for insights and personalization. But when you start building a database, you will mainly have two options, either to build it or buy it. And since the market … [Read more...]

Advantages of Mail Merge on Your Outreach Campaign

February 18, 2021 by Sandra Hinshelwood

Man holding smartphone with Gmail icon on screen

In a world of technology, we want things to be done instantly, and each day, people are looking for ways to make every task convenient. In your outreach campaign, whether you're doing SEO, sending a sales pitch, or promoting a new course you've made on your blog, sending bulk … [Read more...]

Email Deliverability Practices to Avoid the Spam Filter

February 8, 2021 by BPM Team

Red email spam filter concept

Email marketing is one of the best approaches to reaching out to your clients.  It can be a fast, cost-effective, and convenient way of reaching out to potential new customers. You can also use it to retain your existing customers. More and more business owners are now using … [Read more...]

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