According to statistics compiled by the independent web usability research organization Baymard Institute, 67 percent of ecommerce shopping carts are abandoned. In other words, more than two-thirds of shoppers who save items for purchase do not complete the transaction. Given … [Read more...]
Book Review: Book Marketing Made Simple
As a business owner it is likely that you have struggled at times to get yourself and your business services known. A good way to stand out and get known is to write a book. When done well it can catapult you to the top… you become a person of influence, an expert, an authority … [Read more...]
Know When to Delegate
If your business is to grow you need to know when to delegate. You have worked hard to establish your business and you are pleased with your progress so far: A steady stream of clients, happy customers, a regular income... However, one thing is niggling at the back of … [Read more...]
How to Create a Beautiful Website Without Knowing a Bit of Code
More than any time in the past we are being told that now is the best time to start a business. Interest rates are low, inflation is low, the economy is bouncing back, and technology has levelled the playing field by lowering overheads, simplifying processes and improving … [Read more...]
An Introduction to Blogging
“Blogging” is the act of writing and publishing blog posts and can be a great marketing tool for your business giving you a personal way to reach out to your audience. The word “blog” is derived from the term “web log”. It is basically an online journal, log, or collection of … [Read more...]