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Business Partner Magazine

Tips and advice for entrepreneurs, start-ups and SMEs

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4 Unusual Ideas to Boost Brand Image for Businesses

August 31, 2023 by BPM Team

People working on the project

As new businesses have emerged in recent years, incorporating unusual and creative ideas to boost brand image has become an imperative strategy.  A brand image is the identity of a business, constructed through perceptions, emotions and associations. In an era where … [Read more...]

How to Use Custom Shot Glasses to Make Your Event Memorable

July 15, 2023 by BPM Team

Personalized – Shot Glasses & Shooters

Shot glasses make a great promotional product for bars, events, and giveaways. Personalized with your business or campaign logo, these unique glassware pieces can act as mini-ambassadors helping you generate impressions for your brand days and months after the initial … [Read more...]

How To Make Your Booth Stand Out On A Trade Show

March 3, 2023 by Sandra Hinshelwood

Abstract blurred event exhibition with people background

Running a business requires you to juggle several tasks. One of these essential tasks is boosting brand awareness. Luckily, participating in a trade show event is an opportunity to spread the word about your brand effectively.   Trade shows give your business the … [Read more...]

6 Creative Ways To Improve Your Brand Awareness

February 10, 2023 by BPM Team

Increase brand awareness text on screen.

Building brand awareness is an essential part of your business. After all, even if two products are in the market with the same price but different brands, you will likely take the one from the brand you recognize. However, establishing brand awareness can be challenging. … [Read more...]

Proven Strategies to Improve Brand Awareness

January 17, 2023 by BPM Team

Brand Concept.

A great product or service can be completely wasted if no one knows. Therefore, if you want to increase your brand’s awareness and visibility, then you need to implement an effective brand awareness strategy. There are many different strategies, but some of the most effective … [Read more...]

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