30-seconds. That’s it. It's really crazy when you think about it. But in the digital era, the attention span of your customers is rapidly diminishing. Their first impressions regarding the content and the value you are providing need to grab their attention right off the … [Read more...]
3 Tips for Targeting the Right Audience at the Right Time
It seems that everyone is talking about digital marketing, website personalization, and the value of big data and the Internet of Things when it comes to getting your customers to buy from you rather than your competition. However, one of the most important things you can do is … [Read more...]
Creating Brand Identity for Small Business
Brand identity is how a company want their product or service to be perceived in the marketplace. Therefore business owners are using different elements to present their product to the audience and establish their business as well known. As a business owner, you need to … [Read more...]
A Guide to Creating Compelling and Engaging Social Media Posts – Infographic
Social media may seem simple, but when it comes to doing business-related stuff on such a platform, things are completely different. You probably often post on Facebook and Twitter and not stress over what you’ve written on your timeline. A business, however, cannot do this. … [Read more...]
How to Build a Killer Email Marketing List for Your Small Business
Online marketing strategies for small businesses are updated almost every year. There was a year that had online entrepreneurs buying web visitors to increase traffic. Another year catapulted social media into the limelight. In all these changes, email marketing remains steadfast … [Read more...]
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