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Business Partner Magazine

Tips and advice for entrepreneurs, start-ups and SMEs

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Instagram and Pinterest: What’s the Difference?

August 26, 2022 by BPM Team

Woman holding smartphone with social internet service Instagram on the screen.

Instagram and Pinterest are the two most visually-focused social networking networks available. You must have stunning, high-quality images to gain the member's interest. While that might seem like a significant similarity, the two platforms are actually very … [Read more...]

Why Is API Important For Social Media?

August 23, 2022 by BPM Team

Businesswoman writing API on the white board

API stands for an application programming interface. This concept in software technology essentially refers to how multiple applications can interact with and obtain data from one another. APIs operate on an agreement of inputs and outputs. For example, an HTML to PDF API helps … [Read more...]

7 Small But Effective Ways To Elevate Your Social Media Marketing Efforts

August 22, 2022 by BPM Team

Concept of using a smartphone for social media

Given that there are more than 4 billion active users on various social media platforms every day, it is highly essential that businesses concentrate on their social media marketing efforts and strategies.  We don’t even need to explain the huge benefits of social media … [Read more...]

How to Give Your New Business a Boost

August 18, 2022 by BPM Team

Social media 3D text with icons

As a new business owner, you’re going to be hot on your own heels to try and grow your business and make it successful as quickly as possible. The chances are very high that you’ve heard the rumors that most businesses will fail in the first year, and whilst these rumors may be … [Read more...]

Top 4 Ways to Leverage Social Media for Low-Budget Organizations

August 9, 2022 by BPM Team

social media icon on mobile phone screen

In the world of social media, brands compete fiercely to get their content in front of consumers. Brands with more money and resources can leverage paid ad campaigns and influencer marketing platforms to reach their audience. However, for low-budget entities like nonprofit … [Read more...]

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