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Business Partner Magazine

Tips and advice for entrepreneurs, start-ups and SMEs

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Boost Your Sales with Direct Mail Campaigns

July 10, 2024 by BPM Team

Selective Focus Photography of a Mailbox

Direct mail campaigns are often overlooked in this digital age dominated by emails, social media, and online ads. However, they remain a powerful tool for businesses looking to boost their sales. With the right strategy, direct mail can capture attention, create a personal … [Read more...]

Understanding Email Marketing and the Importance of Email Validation

April 30, 2024 by BPM Team

Email marketing and business concept

Introduction  Email marketing remains one of the most effective digital marketing strategies for reaching and engaging target audiences. By utilizing electronic mail as a direct marketing tool, businesses can send personalized messages to a large number of people at a … [Read more...]

Elevate Your Email Campaigns – A Guide to Boosting Success with Google Analytics

November 25, 2023 by BPM Team

Email campaigns concept

Email campaigns are a big deal in digital marketing, but how can you make them even better?  The trick is using Google Analytics.  In this guide, we'll show you how Google Analytics can make a huge difference in your email strategy, whether you're just starting or … [Read more...]

Optimizing Customer Outreach with Automated Messaging

November 10, 2023 by Sandra Hinshelwood

Woman hands using smartphone with 1 new email alert sign icon pop up, Female using phone for check email for work or sending text SMS short message at home, Online communication concept

In this fast-paced business world we have today, achieving effective customer engagements can be quite a challenge. Why is that? Companies face a never-ending influx of client interactions, and each one demands prompt and accurate responses. Modern consumers are notoriously … [Read more...]

Mastering Effective Email Marketing Strategies

July 18, 2023 by BPM Team

Cropped view of businesswoman using smartphone in office with email icons

Introduction In the modern digital era, your emails continue to be one of the most critical and direct business communication platforms. You must use effective email marketing methods to engage your audience, foster brand loyalty, and increase conversions. This post will … [Read more...]

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