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Business Partner Magazine

Tips and advice for entrepreneurs, start-ups and SMEs

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How to Keep Your Customer Data for Your Email Campaign

January 16, 2020 by Ken Lynch

Illustration security secure locked technology for customer data.

Customer data is the lifeblood of successful email marketing campaigns. Personalizing and segmenting emails helps you to deliver targeted campaign messages to your customers based on their preferences, purchase histories, and behaviors. Once you can collect customer data and … [Read more...]

How to Protect Your Business Data From Hackers

December 10, 2019 by BPM Team

Hacker stealing business data - cyber attack

You rely on the Internet to connect with your customers. About 53 percent of American businesses report being hacked in the past year. Cyber attacks cost small businesses $200,000 on average, and these attacks put many of these companies out of business. … [Read more...]

Why Modern Business Need Dropbox Migration?

December 5, 2019 by BPM Team

ropbox business - cloud storage

Every business today is well-aware of the importance that cloud computing has. With cloud computing, you can forget about having local servers within your company. That will allow you to focus all your attention on the business at hand successfully. Serverless computing has … [Read more...]

Your Data and SOC 2 Compliance: What It Means

November 26, 2019 by Ken Lynch

Woman standing outside data server room – leaning against glass wall.

Data security should be a top priority for any organization. The 2019 Cost of Cybercrime report by Accenture indicates that U.S. companies lost about $27.4 million in 2018 from incidents emanating from cybercrime. This figure represents a 20% increase from what was experienced in … [Read more...]

Industry Highlight: Data Scientist Job Description

October 15, 2019 by BPM Team

Data scientist at work - man using PC at desk

Are you interested in a career in data science? If so, you've chosen a great industry to work in.  This is because careers in data science are popping up all over the place. In fact, the BLS estimates that there will be a 16 percent job growth in data science … [Read more...]

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