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Business Partner Magazine

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How Can Marketing Automation Supercharge Your Loyalty Program?

November 29, 2020 by BPM Team

Business people working in office. Concept of marketing automation

An eCommerce company that has improved customer loyalty can maintain more than 70 percent of its overall customers. This is based on the Online Customer Trends 2019’ data presented. On the other hand, some eCommerce brands experience difficulties. This is because more or … [Read more...]

How to Win Customers Who’ll Never Leave

September 2, 2020 by BPM Team

A client and customer doing a handshake

Great businesses have outstanding customer service. Maybe you’ve just entered the marketplace with your new business venture. If so, you need to get your customer service principles in place right from the beginning. In doing so you’ll be much more likely to keep your clients for … [Read more...]

How Loyalty Programs Can Boost Customer Retention

July 21, 2020 by BPM Team

Smiling sales assistant servicing customer at POS in shop

These days, it’s not enough for a business to offer a great product or provide a stellar service. Your company might deliver something revolutionary and truly original, but if nobody knows about it then it will still be doomed to failure. It’s fair to say, then, that in the … [Read more...]

6 Ways Your Small Business Can Build Customer Loyalty

September 18, 2019 by BPM Team

A Loyal customer buying newspapaer.

As a small business owner, one of the challenges you face is creating a strategy that encourages customers to do business with you. Once you’ve figured that out, there’s still another challenge to tackle—knowing how to keep those customers coming back. Building loyal customers … [Read more...]

Improving Sales with the Right B2B Customer Loyalty Program

June 24, 2019 by BPM Team

Customer at the front of the queue paying in a coffee shop

This article contains affiliate links. For more info, see disclosure. A lot of folks understand loyalty programs for B2C businesses. Many do not, however, understand that this type of program is also very important to B2B businesses. Usually, the thinking is that corporate … [Read more...]

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