The financial services sector is in for a challenge. By 2020, it’s estimated that digital natives will make up half of the world’s population. These digital natives will not just comprise the new workforce; they will also define the new breed of customers for financial services … [Read more...]
Who Owns Customer Experience (CX)?
Customer experience is the new frontier –– while this concept has been shopped around for a few years, it captured business minds in 2017. Influencers and marketing blogs alike are all over this topic, giving tips on how to enhance Customer Experience and theories on how CX … [Read more...]
How is ‘Social Shopping’ Reshaping Online Retail?
The future of retail might seem pretty dismal. Malls are losing major anchor stores and everyone is asking, “where are all the shoppers?” The truth is, it is a tough time for retailers and fashion apparel brands across the world but retail is far from being obsolete. In fact, WWD … [Read more...]
What It Takes to Understand Your Customers Today
It is a well-known fact among business owners that modern shopping trends all point to the Internet as the epicenter of customer growth. When it comes to attracting and retaining customers, the Internet has provided ample opportunity for businesses both large and small. Google … [Read more...]
6 Costly Lead Management Mistakes Derailing Your Sales Efforts
How the lead management process is handled influences how sales are made — or even if they are made. An established process should not only increase the company’s bottom line but also produce the most appropriate solutions for a customer’s needs. Without effective lead … [Read more...]