Business is often compared to warfare and this may explain the popularity of Sun Tzu’s ‘The Art of War’ on the reading list of the average student pursuing a master’s in business administration. Not only MBA students but business executives, persons interested in personal … [Read more...]
How Can Artificial Intelligence Improve Your Business?
Artificial Intelligence (commonly known as AI) is an area of computer science that focuses on the creation of intelligent machines that work and react like humans. This ongoing mission to create smart machines involves very skilled and technically specialized research in computer … [Read more...]
The Power of Brand Loyalty
Image source: Pixabay Any ambitious business will seek to acquire, maintain or increase market share. Human beings are generally creatures of habit, so we buy a particular brand of toothpaste, develop certain eating habits and observe specific belief systems normally because … [Read more...]
How Do You Stay Relevant as a Business in 2019?
Image source: Pexels One of the major reasons why Sears, the US Company, filed for bankruptcy in October 2018 was that people no longer wanted to shop there. After 125 years it became clear that times and shopping habits had changed and reducing sales of $53billion to … [Read more...]
The Importance of Building Successful Relationships
Image Source: Pexels.com The ability to develop and nurture mutually beneficial relationships is key to the success of any serious businessperson. In my travels, I often observe how people connect over coffee, dinner or on the golf course. The same can be said of social events … [Read more...]
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