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Business Partner Magazine

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Packaging Design Can Help to Recover a Product Failure!

January 17, 2020 by BPM Team

coca cola branding

Are you feeling like your competitors are doing better with their packaging design than your brand? Do you feel like your brand is stale and outdated? That's because when you have introduced your packaging design, it was a different era and today after decades later the … [Read more...]

Crafting a Brand Identity – Pillars for Success

January 6, 2020 by Guest Post

Business branding label chart graphic

No matter what industry your business is in, there are a few key elements that you will need to tap into to increase your chances of success – your vision, the right team, and a solid brand identity. The words brand, branding, and brand identity are often thrown around and … [Read more...]

5 Benefits of Custom Designed T-shirts for Your Business

January 3, 2020 by BPM Team

Woman Wearing Gray Custom Designed T-shirt Holding Head

Custom t-shirts play an important role in any kind of business and are a popular item for marketing your business. It is safe to say that they are effective in marketing. This is true especially that these are Personalised clothing that you can get designed as per your … [Read more...]

8 Ways to Use a Mascot for Effective Branding

November 26, 2019 by BPM Team

Brown bear mascot standing in front of a building - effective branding

Mascots can serve as great ambassadors for a company or product. They can even make companies go viral, but only if you know how to utilise them in the right way. Mascots have been used in varying degrees in a whole host of different character costumes, from humans and objects … [Read more...]

Build Your Brand at Trade Shows with These 10 Tips

September 16, 2019 by Contributed Post

trade show

Trade shows are the perfect opportunity to not only showcase your latest products, but also expand your brand awareness as well. Companies who are concerned with their brand don’t want to settle for second best. They want to be industry leaders and to do that, you have … [Read more...]

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