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Business Partner Magazine

Tips and advice for entrepreneurs, start-ups and SMEs

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What is a Customer Data Platform? What is the difference between DMP and CRM?

December 28, 2020 by BPM Team

Man holding tablet beside the laptop

We all can agree that marketing nowadays relies on data. With that, the customer data platform (CDP) gains momentum quicker than other marketing technology, even though not all marketers are familiar with this technology.  For a long time, this field has been dominated by … [Read more...]

Tactics to Make Your SaaS Business More Profitable in 2021

December 23, 2020 by BPM Team

Achievement bar business

Software as a Service (SaaS) has seen a considerable surge in recent years and is forecast to grow by 18% between now and 2023. For those who are involved with SaaS software, this spells very exciting potential but, as with any business, there are challenges to be overcome. In … [Read more...]

How to Effectively Implement SCADA Software

December 21, 2020 by BPM Team

Engineer follow assembly process uses SCADA

An effective supervisory system can save industries a lot of money and boost profitability. However, using property improperly can overwhelm businesses into a pit of cost, delays, and limited performance. SCADA software helps improve operational efficiency; it can also be … [Read more...]

How C-Level Management can Benefit From Investing in an E-procurement Platform

December 21, 2020 by BPM Team

Woman checking inside warehouse

One of the most challenging balances a C-level executive must strike is the balance between micro and macro managing. On the one hand, micromanaging can be detrimental to a team’s morale if they understand this management style to indicate a lack of trust. In contrast, … [Read more...]

Top Cross-platform App Development Tools To Use

December 18, 2020 by BPM Team

person using app on phone and laptop

Image source: Unsplash.com With people spending more time on the internet than ever before, developing an app has become a very important strategy when it comes to growing your business. Apps themselves have become more functional, lightweight, snappy, and deployable over the … [Read more...]

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