As your B2B business enters a sustained growth phase, it presents you with incredible opportunities to use your resources to reach an expanded pool of customers. You’re in a better position to deliver your value proposition to buyers and decision-makers who were previously … [Read more...]
Social Media Practices for Event Marketing
Your event does not have to reach stadium-level capacity for it to be a success. Nevertheless, the more the merrier. Reaching the desired turnout, though, boils down to your ability to market your event. Your social media campaign should include a diverse and varied approach. … [Read more...]
Four Practical Tips For Marketing Your New Brand to Millennials
The Millennial generation has already carved out a unique place in modern society. Broadly defined as anyone born between 1982 and 2004, this populous tech-savvy demographic cohort between the ages of 13 and 35 today fascinates marketers and sociologists alike in the United … [Read more...]
Things to Know if You Want to Use an Offline Marketing Strategy
Everybody uses online marketing these days. Social media marketing, email marketing, and content marketing strategies powered by SEO dominate the world of marketing and they’re indispensable for expanding your reach and increasing brand awareness. You’re most certainly using at … [Read more...]
Facebook Marketing for Hotels – Infographic
Social media and the Internet have turned the hotel industry upside down in the last number of years. Smartphones are ubiquitous and people feel empowered to write reviews both good and bad on the likes of Facebook and TripAdvisor about their hotel stays. While this content that … [Read more...]
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