In today’s digital age, brands with a social media presence are one step ahead of those who don’t. It’s clear that the social media wave isn’t ending anytime soon, which is why businesses must take advantage of it to be ahead of competitors. By giving your brand social media … [Read more...]
5 Perks of Social Media Marketing
While it is true that many people use social media for social and entertainment purposes, this idea gets a completely new angle when it comes to running a business. Social media marketing is currently one of the most predominant forms of digital marketing. The main reason behind … [Read more...]
How to Scale a Social Selling Program
As your B2B business enters a sustained growth phase, it presents you with incredible opportunities to use your resources to reach an expanded pool of customers. You’re in a better position to deliver your value proposition to buyers and decision-makers who were previously … [Read more...]
Social Media Practices for Event Marketing
Your event does not have to reach stadium-level capacity for it to be a success. Nevertheless, the more the merrier. Reaching the desired turnout, though, boils down to your ability to market your event. Your social media campaign should include a diverse and varied approach. … [Read more...]
Four Practical Tips For Marketing Your New Brand to Millennials
The Millennial generation has already carved out a unique place in modern society. Broadly defined as anyone born between 1982 and 2004, this populous tech-savvy demographic cohort between the ages of 13 and 35 today fascinates marketers and sociologists alike in the United … [Read more...]
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