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Business Partner Magazine

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Have a Great Invention? Here’s How to Make it a Product

October 4, 2017 by Victoria Howes

Have a Great Invention? Here's How to Make it a Product - Vector set of conceptual flat line illustrations on following themes - creativity and inspiration, idea and imagination, innovation and discovery, think outside the box

Do you have a great idea for an invention? No matter how fantastic your contraption, turning it into a product will not be as simple as contacting a manufacturer or entrepreneur and asking them to make your dream a reality. There are steps you need to take to make sure that you … [Read more...]

Gear Up Your Marketing Efforts With Video Marketing (And How To Do It Right!)

October 1, 2017 by BPM Team

Cameraman filming outdoor

We earn commissions if you shop through the links on this page. The World Wide Web is getting wider day by day. There are a number of players in the field. When survival itself requires efforts, facing the competition is even more difficult. But if you take the things … [Read more...]

Things to Know if You Want to Use an Offline Marketing Strategy

September 26, 2017 by Alex Williams

Concept shot of exchange business card between man and woman

Everybody uses online marketing these days. Social media marketing, email marketing, and content marketing strategies powered by SEO dominate the world of marketing and they’re indispensable for expanding your reach and increasing brand awareness. You’re most certainly using at … [Read more...]

How to Build a Small-Business Brand

September 21, 2017 by Diana Smith

keyboard with social media keys

Until recently, when people talked about brands, they were usually referring to large companies that spend millions of dollars on establishing their position within their industry. However, this is no longer the case. Small businesses are also able to create a recognizable brand … [Read more...]

3 Crucial Differences in Marketing B2B versus B2C

September 7, 2017 by BPM Team

someone handing a hot drink to ciustomer at drive through take away

In order to advertise your business properly, you need to be hyper-aware of your customer. Marketing to other businesses and marketing to consumers require different approaches. While there may be some crossover for businesses that sell to both markets, those companies still need … [Read more...]

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Innovation in Business MarTech Awards – Best SME Business Support Platform 2024 – UK

Innovation in Business MarTech Awards 2024 UK

CorporateLivewire: Innovation & Excellence Awards – Business Publication of the Year

CorporateLivewire: Innovation & Excellence Awards - Business Publication of the Year

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