Of what use is an ISO Audit to companies? This is probably one of the most confounding questions that you will encounter once you embark on your compliance journey. Needless to say, the ISO/IEC 27001 standard often looks like a far-fetched dream for many organizations. The … [Read more...]
Developing Threats in Mobile Phishing
As much as mobile technology has evolved over the years, so has the mobile malware. In the past recent years, we have seen an increasing volume of attack direct at mobile devices – such as mobile phishing. Even though phishing is nearly a household term these days, its execution … [Read more...]
3 Tips for Targeting the Right Audience at the Right Time
It seems that everyone is talking about digital marketing, website personalization, and the value of big data and the Internet of Things when it comes to getting your customers to buy from you rather than your competition. However, one of the most important things you can do is … [Read more...]
What It Takes to Understand Your Customers Today
It is a well-known fact among business owners that modern shopping trends all point to the Internet as the epicenter of customer growth. When it comes to attracting and retaining customers, the Internet has provided ample opportunity for businesses both large and small. Google … [Read more...]
What Is Multi-Channel Approach & How Should You Prepare a Strategy for Your Marketing Campaign?
Long gone are the days when a single radio ad would send customers rushing to a store. Instead, companies must compete with a million distractions before they can direct customers to their products. Luckily, companies also have more ways to contact customers. Often called … [Read more...]
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