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Is It True That Offices are the New Cruise Ships for COVID-19?
COVID-19 has changed how a business can operate and has been an eye-opener for us all. The most significant change is the closure of office buildings worldwide and the new working practice of employees working from home. It has caused massive disruption to all types of … [Read more...]
Find Your Way to Online Marketing Proficiency
Nowadays any kind of business is dependent on online marketing. They say if you are not successful in virtual reality, you don’t exist in real life. So, whether you have a global company or a little freelance business, a successful online marketing campaign is a thing you have to … [Read more...]
The Pros and Cons Behind Behavioral Marketing
Marketing has changed a lot in the last few decades. While the principles have stayed the same, the content trends, mediums, and expectations have evolved dramatically. Today, businesses rely on tactics like content marketing, retargeting, and behavioral marketing, rather than … [Read more...]
How to Create a Top-Quality Marketing Persona
In the world of marketing, it’s common knowledge that if you’re marketing to everyone, then you’re actually marketing to no one. You have to know exactly who you’re talking to in order to sell effectively. In fact, marketers have to know more about their ideal customers than … [Read more...]
