The Incident That Sparked Outrage In April 2018, Starbucks found itself at the center of a public relations nightmare. Two Black men were arrested at a Philadelphia Starbucks while waiting for a friend. They hadn’t made a purchase, but they weren’t causing any trouble. The … [Read more...]
Why Reputation Management is Vital for Your Business
It's a hard time to be a business owner. An impending recession, historically high inflation and a dramatic recession mean businesses need every last edge to be successful. In these conditions, ways to reach new customers and build your business are invaluable. This is where … [Read more...]
Reputations are Easily Lost Online
It's now easier than ever to ruin someone's online reputation. All it takes is a few minutes of typing on a keyboard, and suddenly someone's good name can be destroyed. The problem is that once something is online, it's there forever - even if it's untrue. It can be hard to … [Read more...]
The Importance of Flexible Payment Options to Maintain Brand Reputation
Source: Unsplash If you're a business that has a healthy mix of in-house and freelance staff, payment processes can make or break your brand's reputation throughout your industry. Flexible pay is one of the newest trends that help business owners to give staff greater say over … [Read more...]
Key Elements for Building an Online Reputation Management Strategy
No business today can afford to ignore the importance of managing its online presence. In a world where most people use the internet to find information about companies, it's crucial to ensure your online reputation is as positive as possible. There are four key elements that … [Read more...]