No matter the kind of company you run, or its size, you need to have a good think about where you plan to spend your marketing budget. One of the most effective methods advertisers use is PPC (pay per click). PPC is used by advertisers who pay fees every time one of their adverts … [Read more...]
Best Tips for Improving Your Pay-Per-Click Strategy and ROI
As there are more and more online shops, people also tend to purchase all kinds of products online rather than driving to a brick and mortar store. We live in very dynamic times where we constantly rush everywhere; therefore, time has become more of a value than it ever was. And … [Read more...]
Digital Marketing Channels for Small Businesses
Employing a cost effective and far reaching marketing strategy is essential for small businesses to thrive in the online marketplace. There are many different digital channels you can use to market your business. Some of them will drive instant results some will take longer to … [Read more...]
Digital Marketing Strategies to Get Your Restaurant Buzzing
Anyone who works in the restaurant industry knows how competitive it can be, particularly if you’re marketing your dining spot in a larger city - though even the local, small restaurants can find it tough to get their name out there. This is where clever marketing comes … [Read more...]
Are You Wasting Money on Paid Traffic?
When it comes to marketing a website or business, you can’t just throw money at the problem. Lots of businesses assume that spending more on their marketing will lead to better results but this is not necessarily the case. The quality of your marketing and the ways that you draw … [Read more...]
