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Business Partner Magazine

Tips and advice for entrepreneurs, start-ups and SMEs

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10 Ways to Optimize Your Business’ Offline Marketing Strategies

October 28, 2022 by BPM Team

Open laptop with isolated white screen on old wooden desk with text DIGITAL MARKETING

In the current digital era, it is often easy to focus more on online marketing and forget about your offline marketing strategies. However, while a digital strategy can ramp up your marketing efforts, it doesn't rule out the effectiveness of traditional offline marketing … [Read more...]

In The Age Of Digital, Shall We Use Direct Mail?

October 18, 2021 by BPM Team

Email and sms marketing concept

In the age of digital technology, it makes sense for businesses to follow their customers online. The pandemic has shown that customers are ready to embrace digital communication and interaction strategies. Therefore, a digital marketing plan is a no brainer to build success. … [Read more...]

Offline Marketing Tactics That Works!

March 3, 2021 by BPM Team

Man standing on road in front of high-rise building

“The aim of marketing is to know and understand the customer so well the product or service fits him and sells itself.” Unknowingly, we all have been a part of the marketing tactics. Finding out how? Well, think of the times when you searched for ‘best Chinese restaurant … [Read more...]

The 5 Best Ways to Promote Your Business Offline

November 16, 2020 by BPM Team

Business arrow up illustrations

Business marketing and promotion are particularly important to the survival of a business in today's competitive marketplace. This is due largely to the noise in the marketplace and the increasing need to stand out. As such, it is important for businesses to have a well thought … [Read more...]

Utilizing Online And Offline Marketing Strategies To Grow Your Business

October 31, 2020 by BPM Team

Person in white long sleeve shirt holding white paper

Nobody ever said being a small business owner was easy. You have orders to fill, employees to manage and customers to acquire. At the end of the day, marketing often falls by the wayside for owners who simply don't have time to deal with advertising or consumer engagement. Rest … [Read more...]

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