Long gone are the days when a single radio ad would send customers rushing to a store. Instead, companies must compete with a million distractions before they can direct customers to their products. Luckily, companies also have more ways to contact customers. Often called … [Read more...]
5 Elements that Need to Be in Your Marketing Plan
We earn commissions if you shop through the links on this page. A marketing plan is used to outline your company's marketing strategy, including tactics, price points, and other useful information. All marketing plans evolve over time. Ten years ago most companies had plans … [Read more...]
5 Tips for Better Travel Marketing Results
We earn commissions if you shop through the links on this page. In the travel industry, marketing has its own nuances and fine-grained details. Companies in the travel industry have to appeal to a variety of consumers. You’ve got those who are dreaming of a vacation, some who … [Read more...]
What is Sales Channel Marketing Management and Strategy?
The primary goal of a sales team is, of course, sales. Achieving that may be straightforward for small organizations with a clear, single sales channel. However, complex businesses with many sales channels can benefit from a more inclusive approach. A successful multi-channel … [Read more...]
5 Perks of Social Media Marketing
While it is true that many people use social media for social and entertainment purposes, this idea gets a completely new angle when it comes to running a business. Social media marketing is currently one of the most predominant forms of digital marketing. The main reason behind … [Read more...]
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