Sustainability has become a buzzword nowadays, given the harmful impacts of climate change. As more and more people and institutions demand the shift to sustainable operations, companies are compelled to implement practices akin to that trend. That means the ultimate measure of a … [Read more...]
The Old School Way of Marketing: 8 Proven and Effective Strategies for Promoting Your Business Offline
With technology making its rounds in business, it can often feel like old school ways of marketing are no longer a viable option for promoting your business. That could not be further from the truth. Ways of marketing that are not rooted in new technology are effective in … [Read more...]
5 Low-Cost Ways to Promote Your Business
Marketing campaigns could make or break a business. It’s very important to find the right audience for your business and create a message to which they can relate to. There’s a misconception that this has to be an expensive endeavor. This isn’t necessarily true – a well-crafted … [Read more...]
5 Elements of a Successful Email Marketing Campaign
This article contains affiliate links. For more info, see disclosure. With the vast influence of social media, email has no more use in online business marketing, right? Wrong. Any marketing specialist who feeds you this concept either doesn’t know the goldmine that is … [Read more...]
How to Find the Right Influencer for Your Business
Influencer marketing is currently the biggest trend in marketing and is growing rapidly. Companies have started using it big time and influencer platforms are on the rise. It is a way to get a huge audience which probably would be much harder to get to through other channels. If … [Read more...]