Thanks to high-profile cases involving digital giants LinkedIn and Kaseya, practically everybody is talking about cyber security. Rightly so, I say! Did you know there were 106 recorded security breaches in June 2021 alone? And that’s just the recorded ones. To help us all get … [Read more...]
4 Reasons Digital Selling Beats the Old Sales Model Hands Down
In recent years, there are many buzz around digital and social sales. The business that embraces the field that arises is aware of its significant impact on traditional perceptions of sales roles and processes. What historically is a rigid and non-flexible business process has … [Read more...]
4 Digital Marketing Trends You Can’t Ignore In 2021
There's a buzz surrounding digital marketing as you can't just turn a blind eye to its effectiveness. Particularly now when businesses are moving in a digital atmosphere, this means many of their marketing practices are also digital. To have your digital marketing practices in … [Read more...]
What Digital Marketing Trends Are Working For Businesses In 2021
Following the digitalization of so many sectors and industries, marketing has become computerized. Digital marketing involves the use of the internet, internet technologies, and other digital avenues of communication to promote brands, businesses, and services. Internet … [Read more...]
Digital transformation – what exactly is it transforming?
Many people think that digital transformation is simply the introduction of new technologies in an existing organization: it is enough to develop sites, chat bots, applications and connect social networks to be considered a digital company or, say, a government structure. In … [Read more...]
