Credit: oatawa Via Freepik In business, there’s an outmoded way of thinking that goes something like this: if a consumer lacks the resources and information to evaluate their choices appropriately, you can sell them a product or service without investing in its quality. It’s a … [Read more...]
Effective Customer Acquisition Strategy for Startups
The first 100 customers are always difficult to acquire because no one knows about your product/service at that time. You want people to use your service, but you need users for that. While customer acquisition is daunting, getting the first 100 customers is very important as it … [Read more...]
What You Should Know About Consumer Value
If you're running a business in today's world, you need to know what your customers want in order to stay competitive. By prioritizing consumer value, you may be able to keep your clientele coming back for more. This post will discuss how to create consumer value and find … [Read more...]
Tips And Tricks To Catch Busy Customers’ Attention And Increase Sales
Capturing the modern consumer's attention can be a daunting task, as people are not only more busy than ever, but they also have many brands vying for their time. As thousands of marketing messages are sent each day, it can be difficult to determine the best strategy to attract … [Read more...]
How Does Know Your Customer Help Your Business, And Do You Need It?
The term ‘Know Your Customer’ or KYC, can be used in many aspects of your business, from sales to marketing. However, it should be noted that the term is mainly used for due diligence and compliance terms in the financial and regulatory sectors. In order to follow KYC, you … [Read more...]