Here’s an interesting statistic for you - 80% of customers now deem customer experience (CX) to be as critical as your products. While it’s a harsh reality to face, the fact is CX is no longer a nice-to-have sitting on the back burner. It’s a mission-critical aspect that now … [Read more...]
5 Ways To Attract New Customers
Growing your company relies on retaining the customers you have, and attracting new ones to widen your audience. To attract new customers first you’ve got to improve your market research and buyer personas. With a more detailed picture of who you are targeting it’s far easier to … [Read more...]
5 Ways That Small Brands Can Compete with Larger Brands
Small business owners know that being a small brand in a larger industry can be challenging. It can feel intimidating to compete with brands that have unlimited resources and budgets. These tips can help your small business stand out among a larger crowd. Price … [Read more...]
Keys to Managing Your Growing Enterprise
You’ve been in business for a few years now and had a bit of experience under your belt. You’ve built up your social media following, your website draws in traffic by the hundreds, and you have plenty of clients (past and present) oozing admiration for your company and the work … [Read more...]
Why Every Small e-Commerce Business Needs a Blog
Whilst big e-commerce businesses can certainly afford to spend a small fortune on their marketing and advertising activities, the same often cannot be said for their smaller counterparts. However, creating and maintaining a blog is now a cost-effective and easy way to market … [Read more...]
