With the entire global populace adhering to the digital order, brands are slowly envisioning newer approaches towards influencer marketing. Covid-19 hasn’t been compassionate towards businesses, making them revisit their marketing strategies in the post-pandemic era. Most … [Read more...]
Crafting a Brand Identity – Pillars for Success
No matter what industry your business is in, there are a few key elements that you will need to tap into to increase your chances of success – your vision, the right team, and a solid brand identity. The words brand, branding, and brand identity are often thrown around and … [Read more...]
Up Close and Personalized: Why Your Social Media Needs Custom Images
We earn commissions if you shop through the links on this page. The internet is overflowing with generic stock photos: several smiling office workers, students at work, and carefully orchestrated photographs of food. And because our brains process images 60,000 times … [Read more...]
5 Reasons Trade Shows Are Great for Business
Many businesses are increasing their focus on digital marketing efforts and scaling back the budget for traditional marketing campaigns. A Manifest survey revealed that 64% of marketers planned to invest more in social media this year. As consumers increasingly spend time … [Read more...]
Driving Footfall to Your Business in an Era of Amazon-Sells-Everything
If you happen to have a store on the High Street or a physical business that pales in comparison to Amazon when it comes to online presence, you might be feeling a little despondent. If you have a hard time driving footfall to your store it's nothing strange with that. It … [Read more...]
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