Dynamic advertisements (dynamic banners or dynamic creatives) are ads that change or adapt to fit the consumer's needs. Since the ad's content, calls-to-action, and/or promotion will alter based on user behavior, marketers can connect to more than one target audience. Dynamic … [Read more...]
Unlock The Power Of Ads With Google’s Advertising Grant Targeting Options For Non-Profits
Image Source: Unsplash Google is without a doubt the king of digital giants and we are very happy to announce that this corporation offers charities advertising grants up to a maximum of $10,000 per month. If you run a non-profit organisation, it is always important that your … [Read more...]
Connected TV Ad Inventory Keeps Growing
Connected TV ad inventory is increasing with each passing day. Also known as smart TVs, connected TVs are web-connected, empowering users to stream content, surf the internet, watch videos, view photos and listen to music. The rise of TVs with integrated internet has set the … [Read more...]
How Do Ads Work On Instagram?
How do ads work on Instagram? If your company has a social media budget, you should consider Instagram advertising. Why? Instagram advertising has the potential to reach one-fifth of the world's population, or 1.2 billion individuals. One of the many things you should … [Read more...]
3 Ways To Generate Buzz for Your Brand
If your business is going to be successful, you must get people talking about your brand. Creating excitement or buzz around your brand will help you generate sales and stand out in a competitive space. Your business can't afford to sit back and allow people to come to you in … [Read more...]
