Every startup, regardless of industry – needs a stellar online presence. Not just on social media but also on the web. But what’s the better way to do that than to have a business website? While most startup owners might be skeptical when it comes to creating a website for … [Read more...]
How to do a Brand Audit
“Your brand is your public identity, what you’re trusted for. And for your brand to endure, it has to be tested, redefined, managed, and expanded as markets evolve. Brands either learn or disappear.” (Lisa Gansky, US entrepreneur) What is a brand audit? A brand audit is the … [Read more...]
First Mats Launches New Range of Social Distancing Products
Safety products supplier First Mats (firstmats.co.uk) has launched a range of social distancing mats, signs and barriers for the workplace, to help employers meet their new health and safety requirements following the Covid-19 pandemic. The products either help to maintain … [Read more...]
6 Ways to Improve Your Subject Line and Boost Your Open Rates
An effective subject line is crucial to a successful email marketing campaign. In fact, a study found that 47 per cent of recipients decide whether to or not to open an email based entirely on the subject. It’s no wonder why this is the case, as the subject line acts as … [Read more...]
Why You Should Never Skip Internal Linking in Your SEO Campaign?
Internal linking is one of the important and easiest approaches to rank your website on Google. Google bots are likely to index your website and the new blogs if you follow the internal linking strategy. Basically, this strategy is used to make the website navigation process … [Read more...]
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