Customer service is widely recognized as one of the biggest factors that affect not only the sales but also the overall success of a business organization. In fact, the 2013 report from Aberdeen Group stated that organizations that reached more than 90% customer satisfaction rate … [Read more...]
In the Age of AI and Bots – Why Call Centres Still Matters?
The telephone has been the primary channel used by customers to connect with companies they have business with. According to research by Forrester, the phone is still the most widely-used customer service channel – with 73% of customers calling into the call center. In a separate … [Read more...]
How to Scale a Social Selling Program
As your B2B business enters a sustained growth phase, it presents you with incredible opportunities to use your resources to reach an expanded pool of customers. You’re in a better position to deliver your value proposition to buyers and decision-makers who were previously … [Read more...]
Lead Nurturing: The What, Why and How
If your goal is to truly excel in sales – be the best salesperson that you can be or put together the most effective sales team – you have to get to the heart of the craft. What drives sales? Why would people buy from you, and not from your competition? Why do they stay despite … [Read more...]
10 Reasons Your Business Must Have Live Chat On Your Site
Chat apps are everywhere these days. People communicate by text message, WhatsApp, Facebook Messenger, iMessage, Telegram, and dozens of other similar ways. Whereas once everyone communicated through phone calls, now we communicate by typing into our smartphones. Yet … [Read more...]