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Business Partner Magazine

Tips and advice for entrepreneurs, start-ups and SMEs

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What Is the Meaning of Pipeline in Sales and Marketing

November 16, 2017 by Brooke Harper

There are several processes that make (or break) a business. Perhaps the most important of these is the process that goes into your marketing and sales pipeline. This is where your leads turn into customers, where your main revenue comes from. Your marketing and sales … [Read more...]

5 Ways to Communicate With Your Team While on the Road

November 13, 2017 by Victoria Howes

Hipster manager holding a smart phone, making a phone call, City Hall, London

Do you understand the importance of communicating with your team while on the road? Is this something that regularly comes into play? Are you struggling to settle on a system that works for you? Although it can be a challenge to change your ways, once you have a better … [Read more...]

How to Engage your Audience with Online Quizzes

November 7, 2017 by BPM Team

How to Engage your Audience with Online Quizzes

Interactive content takes your online presence to the next level. After all, today’s internet users have high standards, and sometimes simply viewing content isn’t enough to fully engage them. Online quizzes are fantastic for keeping your current audience interested, while … [Read more...]

In the Age of AI and Bots – Why Call Centres Still Matters?

November 6, 2017 by Guest Post

In the Age of AI and Bots - Why Call Centres Still Matters

The telephone has been the primary channel used by customers to connect with companies they have business with. According to research by Forrester, the phone is still the most widely-used customer service channel – with 73% of customers calling into the call center. In a separate … [Read more...]

7 Ways to Discover Your Customer’s’ Pain Points

October 29, 2017 by Victoria Howes

Tired asian man with eye pain holding glasses in hand

As a business, it is essential that customer pain points are known, so they can be addressed, or in economic terms, supplied. But, if your customers have pain points and you are unaware of them, addressing them becomes impossible and they will seek supplies from a more responsive … [Read more...]

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