In order to advertise your business properly, you need to be hyper-aware of your customer. Marketing to other businesses and marketing to consumers require different approaches. While there may be some crossover for businesses that sell to both markets, those companies still need … [Read more...]
Take Control of Your Social Media to Enhance Your Professional Development
It’s a common misconception that professional development comes from what formal education we have, what degrees we hold and what training programs we have completed. Unbeknownst to the masses, a large proportion of our success actual derives from our personal networks, in … [Read more...]
Bad Leadership and How it can be Improved
Not all organizations around the world are blessed with good leadership across the board. Sure, there might be a few stalwarts scattered here and there, but for the most part, leadership is average, and in some cases, downright bad. One will have great fun working under a good … [Read more...]
Why Projects Fail and The Role of Project Managers
Projects are never easy to get done. Even individual projects can often be daunting, and many of us will have started and failed to finish even simple tasks. Now imagine what it’s like trying to complete a project successfully when there are 20, 50 or even a 100-people involved? … [Read more...]
Networking: What It Really Is and How to Be Good at It – Infographic
With many digital platforms available today, connecting with people we want to be associated with no longer requires extreme leg work as it was 50 or 70 years ago. However, getting connected with someone is just the tip of the iceberg; sustaining the relationship is where all the … [Read more...]
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