“To succeed, jump as quickly at opportunities as you do at conclusions.” — Benjamin Franklin Of course, before you put your gym shoes on, you need to step back and look at your sales process. Does your sales team know what distinguishes sales opportunities from leads? Are they … [Read more...]
Enterprise Investment Scheme (EIS) FAQs
What is EIS? The Enterprise Investment Scheme (EIS) was introduced in 1994 to help smaller, higher-risk unquoted companies raise finance by offering a series of tax reliefs to new investors, thereby helping lessen the amount of investor capital at risk. At its core, EIS is one … [Read more...]
How to Identify a Gap in your Market
Spotting a gap in the market gives budding entrepreneurs the opportunity to be innovative, which is necessary for business success and growth. Unfortunately, one great business idea isn’t enough to rival the competition, and so companies are forced to continue innovating to adapt … [Read more...]
Pain Points Offer Business an Opportunity to Innovate and Expand
Pain points are a part of the business. They create opportunities to innovate, diversify, and grow. Without customer pain points, there is no reason to be in business. Trading goods and services are as old as mankind itself. Eliminating pain points began with a simple barter … [Read more...]
The Ultimate Guide To Social Media Event Marketing
No matter what kind of event your organization is holding, it needs people to be successful. Even an event with big-name guests, attractive branding, or noteworthy activities will be a failure if people don’t attend. Fortunately for marketers and event organizers, it’s never been … [Read more...]