Customer data is the lifeblood of successful email marketing campaigns. Personalizing and segmenting emails helps you to deliver targeted campaign messages to your customers based on their preferences, purchase histories, and behaviors. Once you can collect customer data and … [Read more...]
Small Business Ideas for Computer Experts
With the vast amount of cutting-edge business software available on the market, there are lots of opportunities for computer experts and entrepreneurs to build successful new companies. At the rate software and technology are changing and improving, the capability to adapt and … [Read more...]
How to Effectively Sell Toys in Social Media
Online selling of toys is as complicated as having a physical store in the neighborhood. However, unlike selling toys in a local shop, online customers have no tangible item to examine, which makes them more skeptical and less likely to purchase. This bottleneck makes … [Read more...]
What is Unfair Dismissal?
An unfair dismissal can be a complex and hard area of employment law to understand. If you fail to adhere to the regulations set out when terminating an employee’s contract with the business, you risk getting taken to an employment court and having to pay compensation. Carry on … [Read more...]
Biggest Debt Collection Mistakes Small Business Owners Make
Small business owners are the most susceptible when it comes to debt collection. Unpaid and/or uncollected payments on transactions may pose a threat to small businesses as it can take a toll on their entire cash flow and the health of the business. Debt collection can be … [Read more...]
