Launching a product isn’t all that different to sending a rocket into space. There’s a load of lead up, and you’re hoping to reach giddying heights. Sadly, anyone with an interest in space travel will know that craft launches don’t always go to plan. Neither, for that matter, do … [Read more...]
How to Throw a Successful Launch Party
When running a business, one of the best things that you can do as a marketing strategy, is to throw a launch party, regardless of whether this is your first product or your twenty-first. Launch parties are a brilliant way to reach out to influential people and have them come and … [Read more...]
