The arsenal of digital marketing tactics would not be complete without one critically important part - the Search Engine Optimization - or commonly known as SEO. For more than two decades, SEO has become an integral part of digital marketing and is known to be the most effective … [Read more...]
How to Drive Customers Using Social Media
Today, social media is the king of digital media. There are loads of interesting apps, which will assist you to use social media for driving more customers. It is a convenient way of attracting new customers, for certain businesses, which are venturing into new marketing methods. … [Read more...]
What Not to do on Your Business Social Media Channels
For most businesses, using social media is a vital part of a successful marketing campaign. It’s a direct way to target the audience with your products or services that can help increase sales. However, if it’s not done right it can have a negative effect on your business. … [Read more...]
5 Ways to Use Social Media to Promote Your Event
Social media for event promotion is a given. It’s really more of a question of how you use it. If all you’re doing is sending a few posts or tweets, then you are way underutilizing this valuable resource. Here are a few ways to use social media that really drive your message … [Read more...]
Global Power Moves: Strategies For a New Economic Era
Global power moves are strategies that focus on raising the profile and sales of your product on an international level. There is a school of thought that encourages a business to start small, build your brand then expand your customer base from national to global. This is … [Read more...]
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