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Business Partner Magazine

Tips and advice for entrepreneurs, start-ups and SMEs

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3 Ways to Leverage Account Planning to Boost B2B Sales

October 11, 2022 by BPM Team

Three mid-age woman looking at the computer screen

Account planning is a process that helps you understand your customer better and, in turn, sell them more. By developing a deep understanding of the needs and goals of your customers, you can create campaigns that are more relevant to them and, therefore, more … [Read more...]

How To Improve Sales Force Productivity

September 28, 2022 by Sandra Hinshelwood

Two happy coworkers celebrating success giving five at office

The sales department plays a vital role in businesses because it contributes to their growth and expansion. However, when a company has an inadequate sales strategy, the management won't correctly manage its team. As a result, the employees won't be able to consistently meet … [Read more...]

5 Essential Skills for Transitioning Into a Sales Career

September 27, 2022 by BPM Team

Closeup of male and female hands handshaking

Switching careers is often a daunting experience. You're leaving your familiar territory and entering an entirely different industry with new expectations. Entering the sales industry could be particularly challenging. The Canadian labour force, at 22.1 percent, accounts for a … [Read more...]

7 Tactics to Boost Sales for Your Retail Business

August 31, 2022 by BPM Team

Woman Fixing Clothes on the Rack

Are you a brick-and-mortar retail business owner struggling with attracting customers to your store? If so, you’re not alone. In today’s digital world, getting people to put down their phones and shop in person is harder than ever. It could be argued that retail stores must work … [Read more...]

Ways to Leverage Signage to Boost Sales

August 23, 2022 by BPM Team

Digital Signage

Signage is an important part of any business. It helps customers know what you're selling, how to find you and provides information about your company. But signage can do more than that - it can also help boost sales! In this blog post, we will discuss five ways that businesses … [Read more...]

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