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Business Partner Magazine

Tips and advice for entrepreneurs, start-ups and SMEs

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How to Improve Your Digital Marketing Strategy

June 7, 2016 by Diana Smith

People having a meeting around the wooden table

It is no secret that if you want to be competitive on the market you have to invest in digital marketing. Luckily, today there are many opportunities for businesses to do so. It is important to think carefully and make smart moves if you want your digital marketing strategy to … [Read more...]

Integrating Online Video into Your Marketing Strategy

May 28, 2016 by Jospeh O'Brien

Dark background online screen

We earn commissions if you shop through the links on this page. Everyone knows using video is a shrewd business move, but unpicking video marketing can be challenging. From online video platforms to brand engagement metrics- there’s a lot to take in. How can you begin to use … [Read more...]

The Psychology of Colour

May 24, 2016 by BPM Team

The psychology of colour infographic

For retailers, shopping is the art of persuasion.  When marketing new products it is crucial to consider that consumers place visual appearance and colour above other factors such as sound, smell, and texture. In their article "Color Coded: What Your Favorite Color Says … [Read more...]

3 Ways to Prepare for Any Live Streaming Broadcasts

May 13, 2016 by Clair Kim

Man watching sports on live streaming online service

This article contains affiliate links. We earn commissions if you shop through the links on this page. Though only around 2% of the global population is using live streaming broadcast app such as Meerkat or Periscope, many companies are beginning to use these apps in order to … [Read more...]

How to Create a Beautiful Website Without Knowing a Bit of Code

March 18, 2016 by Sandra Hinshelwood

code elements on laptop screen

More than any time in the past we are being told that now is the best time to start a business.  Interest rates are low, inflation is low, the economy is bouncing back, and technology has levelled the playing field by lowering overheads, simplifying processes, and improving … [Read more...]

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CorporateLivewire: Innovation & Excellence Awards - Business Publication of the Year

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