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Business Partner Magazine

Tips and advice for entrepreneurs, start-ups and SMEs

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3 Crucial Differences in Marketing B2B versus B2C

September 7, 2017 by BPM Team

someone handing a hot drink to ciustomer at drive through take away

In order to advertise your business properly, you need to be hyper-aware of your customer. Marketing to other businesses and marketing to consumers require different approaches. While there may be some crossover for businesses that sell to both markets, those companies still need … [Read more...]

Top Digital Marketing Strategies that Works

July 14, 2017 by Sunny Chawla

back of heads of people in a conference looking at a screen with digital marketing ideas

This article contains affiliate links. For more info, see disclosure. As we see, these days, digital marketing is becoming more and more important for a business enterprise, not only to understand the best way to drive the business forward but also help you give up all the … [Read more...]

6 Effective Marketing Trends for 2017

February 24, 2017 by Diana Smith

MARKETING CONCEPT

This article contains affiliate links. For more info, see disclosure. In order for small businesses to improve and be successful, their owners need to invest time and money into marketing campaigns. Marketing can expand your business to various target markets and grant you a … [Read more...]

Integrating Online Video into Your Marketing Strategy

May 28, 2016 by Jospeh O'Brien

Dark background online screen

We earn commissions if you shop through the links on this page. Everyone knows using video is a shrewd business move, but unpicking video marketing can be challenging. From online video platforms to brand engagement metrics- there’s a lot to take in. How can you begin to use … [Read more...]

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