A buyer persona is an abstract depiction of your ideal customer that helps you understand them better. This depiction helps you tailor your content, website development, marketing, and product development to meet the specific needs, behaviors, and demands of your target … [Read more...]
How to Get More Sales on Your Ecommerce Website
It takes a lot of work to launch a successful ecommerce business. Usually, the first step is to decide on a product to sell. From there, you have to set a price that people are willing to pay, and promote it to whoever might be interested. When it comes to ecommerce, these steps … [Read more...]
Instagram Best Practices to Build Your Audience on Your Instagram Account
There is quite a bit to learn and get educated from all social media platforms particularly if your intention is to stay relevant. You need to build a robust online presence only after knowing all the slightest details about platforms such as Instagram. This should determine if … [Read more...]
5 Proven Ideas for Small Business Content Marketing
If you're thinking about upping the business game, you can't by-pass content marketing. It is the proven method of not only reaching your (potential) audience, but also building trust, creating and nourishing relationship with them, and converting them into customers. Content … [Read more...]
What makes entrepreneurs buy followers on Instagram for their brand during a pandemic?
The pandemic has brought far-sighted changes in the advertising and marketing strategies in the past few months. Marketers are trying to adjust to changing consumer habits and a new world to maintain brand relevancy. Social advertising has also undergone significant changes owing … [Read more...]
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