It is not how many people see your online ad that determines its success, but how many click on it to reach your landing page. If your CTR, or Click Through Rate is still not satisfying, there are some steps you should take to improve it, and at the same time make your ads more … [Read more...]
The Power of Window Advertising for Business
Window advertising isn't a thing of the past. In fact, due to the pandemic, window ads are as alive as ever. So whether you're a retail brand, restaurant, or hair salon, you may wonder what window advertising can do for your business. Don't be afraid to make your company logo … [Read more...]
Closed Loop Marketing: What it is and How to Get Started
Closed-loop marketing is said to be an effective marketing strategy that leverages data and analytics from your ongoing campaigns to improve your ROI. The "closed-loop" part shows how your sales and marketing teams work together to report and track leads in an endless … [Read more...]
What Does Digital Marketing Do?
Are you curious about digital marketing and how it works? You may have heard of the term before but not know exactly what it means or entails. Digital marketing is an increasingly popular way to reach audiences online and grow a company's customer base. With so many different … [Read more...]
How To Improve Your Customer Retention Rate
Customer retention rate (CRR) is a key performance indicator of any business's success. It measures the percentage of customers that remain loyal to your brand over an extended period of time. A high CRR means you have succeeded in establishing a strong connection with your … [Read more...]
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