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Business Partner Magazine

Tips and advice for entrepreneurs, start-ups and SMEs

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3 B2B Market Research Methods That Most Organisations Overlook

April 26, 2022 by BPM Team

Start up partners discussing strategies

There’s a strong correlation between B2B market research and profitability. Firms that undertake systematically structured market research grow faster and are more profitable as opposed to firms that don’t. Regardless of whether you’re starting or expanding your business, it’s … [Read more...]

How To Run The Competitive Analysis With Different IP Locations

April 18, 2022 by BPM Team

Written word IP Address on blue keyboard button

When was the last time you conducted a brand competitive analysis?  And, perhaps most crucially, do you have the skills necessary to do one quickly?  If you are unsure, or if the previous "study" you conducted was only a cursory glance at a competitor's website and … [Read more...]

Why Is Market Research So Valuable For Your Business?

September 24, 2021 by BPM Team

Hand of person holding black pen

Undoubtedly, coming up with a business idea and launching your business is no walk in the park. It requires your efforts, time, and money to turn your dream into a reality. While you might be excited to launch your products or services and start earning right away, however, you … [Read more...]

Identify New Business Opportunities With Market Consulting Company

April 22, 2021 by BPM Team

Businessman working with dashboard and key performance indicator (KPI) metrics, business intelligence (BI) graph and charts and financial report data with computer in office

Before jumping into a new market or launching any new product, it is essential to conduct a market assessment to determine if there are any opportunities present in the new or existing market. There is a need for a well-executed market assessment, including customer insights, … [Read more...]

Market Research: Doing it the Right Way

April 6, 2021 by BPM Team

Five person watching turned on screen near white table

Do you hate hearing negative feedback? Well, if you’re anything like the rest of the human population, then chances are that you do. Most of us want to avoid negative feedback at all costs. With MaxDiff Analysis, you can avoid negative feedback that could be harmful in several … [Read more...]

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