Customer satisfaction plays an incredibly important role in any business. Naturally, every company wants to have happy customers, the ones who are always more than ready to tell their friends about their magnificent experience with a company. Word-of-mouth marketing is incredibly … [Read more...]
How Predictive Analytics Improves Customer Experience
In today’s complex omnichannel environment where customers expect nothing but the best, it is up to brands to make sure that every brand interaction is a delight for the customer. Customers are at the helm of building brands. They rule the roost in terms of dictating the market, … [Read more...]
5 Ways Small Business Owners Can Improve Customer Retention
Managing your customer retention rate is incredibly important for growing a sustainable business. Customer experience plays a vital role in retaining repeated business. Just as the acquisition is focused, so are the retention and development. Make sure that the customers … [Read more...]
Why CRM is CEM – Infographic
Technology is changing the game. Customers are more accustomed to connected services, transforming how we do business. Businesses need to think beyond traditional CRM and consider how new technology can be used to make everyone responsible for Customer Experience Management … [Read more...]
Warranty Service Process Improvement: The Key to Better Customer Satisfaction
A data-intensive approach is not a brand new concept, but it has become applicable to the manufacturing industry after its major shift in the IT landscape. Automation and big data play a key role in helping the management take better decisions, but cloud connectivity and … [Read more...]
