We know that there are several methods for generating leads for B2B sales. Let's face it: the old approaches are no longer effective. Lead generation, particularly for B2B leads, now necessitates a new strategy. This is not a consumer-to-business game. Your strategies must be … [Read more...]
Best Types Of eCommerce Business Models To Choose
The rise of e-commerce and seemingly endless possibilities offered by the internet have brought about a revolution in the way business models function. A look at how consumers shopped 10 years ago compared with consumer behaviour now reveals a lot about this shift. Creative … [Read more...]
5 LinkedIn Marketing Strategies for B2B Companies Seeking ROI
LinkedIn is one of the fastest growing professional platforms in the world. As a B2B company, it’s critical to understand how LinkedIn can play a role in your marketing and lead generation efforts. To help you with that, we’ve outlined five LinkedIn marketing strategies … [Read more...]
The Key Differences In B2B And B2C Marketing Automation
The primary goal for any business is to provide a valuable product or service to its customers. But even those with a revolutionary offering will be doomed to fail if they can’t market it properly. In what is becoming an increasingly digital and tech-driven world, automated … [Read more...]
Cold Calling At Right Time Can Increase Conversion Rates. How?
Believe it or not, cold calling is not just the dial tones or the voicemails. There is so much more you can do to talk to your lead. Using the right tactics not only converts your cold calling leads but also gives you more opportunities to make effective use of your sales … [Read more...]
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