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Business Partner Magazine

Tips and advice for entrepreneurs, start-ups and SMEs

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Digital Marketing Channels for Small Businesses

May 14, 2020 by BPM Team

Digital marketing technology concept

Employing a cost-effective and far-reaching marketing strategy is essential for small businesses to thrive in the online marketplace. There are many different digital channels you can use to market your business. Some of them will drive instant results some will take longer to … [Read more...]

Best Ways to Use Google Ads for Local Business

May 14, 2020 by BPM Team

A man wearing eyeglasses facing in front of computer and laptop

Statistics show that 46% of all Google searches are local. This explains how much people rely on local businesses and how convenient these businesses are. Marketing experts, such as Claire Jarrett, stress the importance of Google Ads in attracting the perfect business clients. … [Read more...]

Importance of B2B Brand Strategy & Marketing and B2B Branding

May 13, 2020 by BPM Team

A group of people in a business meeting

B2B buyers remain overwhelmed with choices, features, benefits, information, data, and metrics. The typical RFP process involves dozens of potential vendors and many questions – more information than any buyer could evaluate. Even B2B Buyers make final decisions by relying on … [Read more...]

6 Ways to Improve Your Subject Line and Boost Your Open Rates

May 6, 2020 by Contributed Post

woman in grey sweater sitting cross legged on floor with laptop on knees

An effective subject line is crucial to a successful email marketing campaign. In fact, a study found that 47 per cent of recipients decide whether to or not to open an email based entirely on the subject. It’s no wonder why this is the case, as the subject line acts as … [Read more...]

Elements of Custom Brochures

May 1, 2020 by BPM Team

Hands holding a business brochure

Brochures are the best method of explaining more about your business. You can use it as a menu, it is a way of connecting with your clients, and you can also provide elaborated details about the services and goods you offer. You can also use it to tell your story. They are very … [Read more...]

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