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Business Partner Magazine

Tips and advice for entrepreneurs, start-ups and SMEs

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Why you should upgrade from Universal Analytics to GA4 now!

April 28, 2022 by BPM Team

Laptop show display of traffic visitor on website by google analytics

Google has announced that its new Google Analytics 4, also known as GA4, will be replacing Universal Analytics (UA) in 2023. This move is designed to make the process of measuring website traffic better for modern websites and apps, alongside using the data collected in a more … [Read more...]

What Is Intent Database? Everything You Should Know!

April 21, 2022 by BPM Team

business documents on office table with smart phone and laptop computer

One of the most important pillars of every effective sales and marketing campaign is accurate data. It also serves as the foundation for a dependable sales funnel and discovers previously untapped sales opportunities. Many people grasp the basic concept of intent data: these are … [Read more...]

Find Out How Elasticsearch Can Simplify Your Data Stream

April 19, 2022 by BPM Team

Big data analytics

Elasticsearch is a comprehensive, open-source, scalable, and enterprise-grade search engine. Elasticsearch provides fast and accurate data discovery applications by providing an extensive and detailed API by providing an extensive and precise API. Elastic Stack centrally stores … [Read more...]

5 Data Storage Tips for Small Business Owners

April 5, 2022 by BPM Team

Working Data Center IT Engineer Installs Hard Drive into Server

In the age of big data and technology, every business that wants to succeed appreciates that data is an asset. However, while technological innovations have made it possible to collect and store lots of data to advance company goals, it has also come with increased risks. A … [Read more...]

The Importance of Data Security for Business Brand Marketing

March 21, 2022 by BPM Team

Lock icon on transparent tablet data security technology

Data security is undeniably an absolute necessity for businesses, especially those heavily reliant on customer and client information. With a large amount of personal information about individuals that can be used during online marketing, companies should be taking the necessary … [Read more...]

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Innovation in Business MarTech Awards – Best SME Business Support Platform 2024 – UK

Innovation in Business MarTech Awards 2024 UK

CorporateLivewire: Innovation & Excellence Awards – Business Publication of the Year

CorporateLivewire: Innovation & Excellence Awards - Business Publication of the Year

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