Brand awareness is everything. Mega-successful companies like Nike and Apple wouldn’t be where they are today if their marketing team didn’t aggressively market their brand. So how do you go about marketing your company? There’s no single method; rather, it’s a cumulative … [Read more...]
Appealing to All Senses – An Infographic
With digital media growth, what place does in-person marketing have in the marketing mix? With digital marketing, the primary means of promotion for many marketers, one company wanted to assess the marketing tactics currently favoured by UK businesses, in light of the known … [Read more...]
What Does Your Brand Represent?
Much is said, read and written about business models, using social media, continued professional development, positive mental attitudes, team building days, raising brand awareness, effective networking etc. and most people in business have access to these tools to a lesser or … [Read more...]
5 Keys Points to Consider for Brand Building
This article contains affiliate links. For more info, see disclosure. The best businesses know the importance of a good logo. They also know what makes the logo so important, that it is, in most cases, the identity of a business. Moreover, an ambitious business strategy will … [Read more...]
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