Video marketing has taken over. Animoto notes that in 2020, video ads were the number one way consumers discovered a brand they later purchased from. If you’re not leveraging videos to make an impact on your brand, you’re missing out on potential sales. Written content, … [Read more...]
5 Branding Best Practices All Businesses Should Be Aware Of
Introduction Many business owners mix up branding and marketing because both of them are interlinked. Even if some processes, strategies, and tools are similar, they are not the same. Marketing is what you do to promote your products or services, while branding is a … [Read more...]
An Emphasis on Digital Marketing: Obtaining Brand Recognition as a Startup
When it comes to running a startup and trying to make your mark in your chosen industry, one of the most challenging aspects is trying to get the necessary brand recognition and clout to provide a stream of revenue. Without the necessary digital marketing tactics, even businesses … [Read more...]
How Packaging and Labels Affect Marketing?
Packaging and Labels: The Benefits Packaging and labels are what make profits happen for your business. Businesses everywhere rely on them to promote what is sold due to the fact that they serve as visual aids that determine the quality of the product sold. With a good label … [Read more...]
How to Sell New Product Packaging Ideas to Retailers
Product packaging is an excellent motivator for lots of customers and drives a lot of sales in the retail industry. Investing in a quality aesthetically pleasing and amazingly well-built product package will help attract customers’ attention and have them asking for … [Read more...]
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